Our vision is to accelerate the transition to a circular economy and a sustainable society in Denmark and the nordics based on deep insights about human behavior. This will provide an example and inspiration for the rest of the world.
Our biggest challenge is making our methods, approach, and solutions more visible and clear to potential clients and collaborators. We see so much potential in what we do, and we know how much value it brings.
Lowering CO2 emission in particular from consumption and production (SDG12).
Creating awareness of the issues in a very concrete way: It really comes down to our human mindset and behaviour.
Create and develop scalable projects and ideas that can accelerate sustainable and circular solutions.